6.9 ai assistant
Author: admin
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Page list
- 《孝子賢孫都跪下，我是你們太奶奶》 烏英夏
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- copilot key remap
- fonts – Microsoft Windows/Office/Adobe Creative Cloud, Google Docs
- Gen AI images with CR
- Launching TikTok for your unit
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- microphones for recording education materials
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website monitoring
some parameters to watch – who, what, where, how, when, why
GA
Google Analytics https://analytics.google.com/
audiences overview
the classic matrices
- users
- new users
- sessions
- number of sessions per user
- pageview
- pages/sessions
- avg. session duration
- bounce rate
insights
not good signals
new users lower than forecast
pageviews drop (vs. spike)
fewer returned users
home
devices
you may have to worry if your mobile pie slice is <20% (be careful what the tablet lovers told you vs. reality)
Channels
Organic Search vs. Direct
it is kind of unusual if you see something like this, 80+% organic search is most likely
v source/medium
which search engines? (usually mainly google, like it or not)
social
diverse enough? how many different platforms? only coming from 1 or 2 ?
Behavior Flow
don’t spend too much time on your navigation with drop off between iterations like this. they most likely come from search and leave after landing page (may be back to search if not what they want)
Active Users
more info than in home screen
may want to worry about the big drop off (if not “normal” seasonal)
Demographics
10% 18-24, your main audience not likely perspective students
interest
Geo
ok not intended for international audience, otherwise, something to look at
something may be wrong if the dashboard report has unexpected result like this
vs. reaching 200+ countries, almost 10 thousands cities
extra
you can also exclude domain from report e.g. if you want to filter out on campus (and VPN) traffic – add exclude *.wfu.edu
site speed
how many pages > 1 seconds? (how many of your top 10 are >3 seconds, you got a problem – is it the server? plugin? for those >10 seconds, > 20 seconds, > 30 seconds … …
OS
trust your number, not what each of the religions enthusiasts told you what they think
search console integration – queries, CTR
< 10 positions? > 90% click through rate. what’s the chance someone click on something > position #20
Google Search Console
https://search.google.com/search-console/
other things you can look at going direct into the service instead of using GA integration
position
> 10? >20? (when was the last time you click to page 3 of google search results?) improving over time?
clicks & impressions
dropping over time is not good
mobile usability
any errors?
redirection wordpress plugin
https://wordpress.org/plugins/redirection/
if you didn’t delete any page (did you? why? OCD? shame on you, put a redirect in at least), 404 mostly just robots with wrong addresses, and attacks (some with questionable user agents). you may need to drill down into raw access, error logs or metrics analyzers (analog, awstats, webalizer) to find more information
Lighthouse
https://developers.google.com/web/tools/lighthouse/
- performance
- accessibility
- best practices
- SEO
don’t miss the funny splash cards
The almost OK and not too well e.g.
WAVE
the good and bad
not covered fun things – A/B testing, heatmap etc.
not covered business things – conversion, goal, campaign, value etc.